Planet Fitness Shakes Up Leadership Amid Brand Refinement
Planet Fitness CEO recently revealed what she says is the fitness giant’s biggest competitor Planet Fitness has announced several leadership […]
Eleiko Reaffirms Commitment to Military Fitness & Tactical Strength
The equipment leader has secured a five-year U.S. Navy Education contract Fitness equipment and education leader Eleiko has once again […]
MyFitnessPal Acquires Intent, Adds Personalized Meal Planning
MyFitnessPal adds personalized meal planning with Intent, launching this spring via Premium+ MyFitnessPal has acquired Intent, a personalized meal-planning app, that will […]
Peloton Doubles Down on Community With New Teams Feature
Peloton’s new CEO, Peter Stern, acknowledges the company’s progress in recent quarters but says there’s still a “tall hill” to […]
CEO Corner: Somnee’s Tim Rosa on Sleep Science, NBA Launchpad
Makers of a sleep headband created by neuroscientists, Somnee will work with the NBA to explore the link between sleep […]
5 Ways to Fund Your Fitness Franchise Dream
Opening a fitness franchise requires more than just passion for health and wellness — it demands smart financial planning and […]
Pause & Lifeforce Launch Integrated Longevity Program
The fast-growing wellness and recovery franchise will provide biomarker-informed personalized recommendations following a collaboration with Lifeforce Pause, a fast-growing wellness […]
The 5 Wellness Travel Trends of 2025
Athletech News shines a light on five of the health and wellness travel trends from Tripadvisor’s Trendiest 2025 report If […]
Woven Ushering in a New Age of Franchising, Headlined by Franchisee Support
Woven is setting a new standard in the fitness franchising game with its strong focus on the franchisee and franchisor […]
Pickleheads Lands $2.5M
Pickleheads’ recent raise comes amid continued enthusiasm and funding for the fastest-growing sport in America Pickleheads has bagged $2.5 million […]
