Celsius Expands Portfolio With New Hydration Powder Sticks
Celsius is stick-ing it to dehydration with a line of sugar-free powder packets Celsius has launched Celsius Hydration, a line […]
MyFitnessPal FadLab Challenges Quick Fixes & Fad Diets
MyFitnessPal is putting fad diets on notice with a two-day installation in Austin, Texas this week Take a hike, lettuce […]
CEO Corner: Truemed’s Justin Mares on HSA/FSA Funds in Fitness
Truemed is helping pioneer the fitness-as-healthcare movement, partnering with brands including Peloton, CorePower Yoga and Anytime Fitness Healthcare reform is […]
Sidelines & Self-Care: Erin Andrews Talks Wellness, Eye Health
Athletech News caught up with sportscaster Erin Andrews ahead of Super Bowl LIX to discuss her favorite wellness trends, tackling […]
Refining the Fitness Journey: Embracing Wellness Alongside Cardio & Strength
Recovery, strength and community are reshaping gyms — and offering new opportunities for growth and retention A new kind of […]
The US Wellness Economy Is Now Worth $2 Trillion
America’s wellness economy is by far the largest in the world, outpacing second-place China by over $1 trillion The United […]
Elderberry Juice May Aid Weight Management & Metabolic Health
Elderberry juice, already known for immune support, may also aid weight management by improving gut health, glucose tolerance and fat […]
Echelon Expands Accessibility to Fitness & Wellness With Flex
Echelon customers can now use HSA or FSA savings to buy Echelon-connected equipment, memberships and workout accessories Echelon is the […]
Orangetheory Adds Advanced Air Purification Technology
Select Orangetheory Fitness studios will be outfitted with Molekule’s FDA-approved, proprietary air purification technology Orangetheory Fitness is enhancing select studios […]
Perspire Sauna Studio Targets Colorado’s Wellness Market
Seven new sauna and red light therapy studios are in the works for the Boulder, Parker and Fort Collins areas […]
