Vaura Pilates is expanding its international footprint, opening its first studio in Indonesia as the reformer Pilates concept reaches 10 locations worldwide.
The assemblage of boutique fitness brands believes Pilates and strength training are a match made in heaven
FIT House of Brands has launched a program to spur athletes into franchise ownership at F45 Training, FS8 and Vaura Pilates.
FIT House of Brands marks a new era for F45, expanding into holistic wellness with F45, FS8, Vaura Pilates and recovery services.
F45 Training CEO Tom Dowd has big plans for the brand, including a potential name change and a bigger push into wellness and recovery.
F45 Training has signed a master franchise agreement in South Africa that should see it open many new studios in the country.
JetSet Pilates continues to solidify its presence in the red-hot Pilates market, hitting a new milestone of 50 franchise locations sold.
FS8's launch comes as global demand spikes for Pilates, strength training and holistic wellness modalities.
F45 Training has launched wellness brands like FS8 and Vaura Pilates. It will also embrace recovery as a complement to its core HIIT offerings.
Saturday Night Live devoted a sketch to the quirks of Pilates as the boutique fitness modality booms in popularity across the U.S.
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