strength training
The Gym Venice Targets Age 40+ Members With Smarter Training
At The Gym Venice, the over 40 crowd get training built for real results as the fitness industry’s most overlooked demographic steps forward.
Breaking Down the Top Fitness Modality Trends of 2025
ATN analyzes which workouts surged in 2025, including weightlifting, competitive running, Pilates and pickleball.
At-Home Lifters Are Gravitating Toward Shorter Workouts
Tonal’s 2025 State of Strength Report shows members prefer shorter, smarter workouts that still deliver results over long sessions.
Racket Sports, Pilates & HIIT Are Surging, Garmin Report Reveals
Racket sports dominated in 2025, while Pilates, HIIT and strength training also stayed strong, according Garmin's latest report.
Running Rules but Walking Is Booming, Too, Strava Data Shows
Strava’s yearly report reveals a surge in walking, a renewed appetite for racing and a youth-driven shift toward strength training.
Creatine Goes Edible as Brands Look Beyond Gummies
As creatine surges in popularity, wellness brands are moving beyond gummies to offer chews, tablets and advanced formats.
New Report Shows Gen Z & Millennials Love Strength Training, Wearables
A new EGYM report reveals how Gen Z and Millennials are reshaping gyms around strength and data, and shares what operators need to know.
EGYM Sees AI, Industry-Wide Collaboration as Drivers for the Future
EGYM knows it’s a pivotal time right now in the fitness industry — and the right steps to take as we all move forward
Why CrossFit Is More Than a Community — It’s a Culture of Change
CrossFit believes health doesn’t happen in quick appointments but in shared struggles, daily efforts and earned resilience
Dr. Gabrielle Lyon Spearheads National Muscle Health Month Launch
Dr. Gabrielle Lyon spoke with ATN about November being dedicated to muscle health, and why muscle is crucial to all other aspects of health.