The Gym of the Future Is Here.
See what’s changing and where operators are investing.
Technogym — long revered as the global benchmark for intelligent training solutions — is no longer just shaping the future of movement. It’s shaping the future of health itself.
Celebrity trainer Fredrick Hahn is franchising SlowBurn, his no-sweat strength training method that prioritizes efficiency and results.
FIBO 2025 wrapped up in Germany this past weekend and one thing was clear: the fitness industry is growing in Europe – and across the world.
As Planet Fitness rolls out new plate-loaded strength equipment, the fitness giant has created a full-body strength and cardio workout.
From adding strength equipment to turning gyms into "third spaces," fitness brands are all seeking to earn a slice of the coveted Gen Z pie.
Dive into the dynamic world of fitness gamification where boutique brands are crafting compelling, competitive experiences
Fitness industry innovators and tech firms challenges traditional assessments, using metrics like stress and cellular fluid balance
ATN breaks down the top themes that emerged at at the HFA Show 2025, one of the fitness industry's biggest trade shows.
The boutique fitness industry is changing at a fast pace, experiencing both expansion and growing pains. Lise Kuecker, founder and CEO, Studio Grow, recently shared her insights.
The Whoop x Solidcore activity will better capture insights from the workout for members with wearables and reformer-based training.
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