Saunas
Perspire Sauna Studio Embraces Contrast Therapy With ‘SNØ Shower’
Perspire Sauna Studio's new device lets infrared sauna users partake in a 45-degree rain shower blast, combining hot and cold therapy in one place.
SWTHZ Adds Key Players as Contrast Therapy Franchise Eyes 100+ Studios
SWTHZ, a sauna and cold plunge studio brand, is adding scientist Dr. Susanna Søberg and private equity vet Rachel Lee to its ranks.
Perspire Sauna Studio Evolves Exec Team Amid Franchise Growth
Infrared sauna and red light therapy franchise Perspire Sauna Studio is eyeing 500 locations by 2027 as it sees high demand among franchisees.
How SWTHZ Is Bringing Contrast Therapy to the Masses
The brainchild of franchising expert Jamie Weeks, SWTHZ offers infrared sauna, cold plunge and Vitamin C showers in luxurious private suites.
Communal Wellness: Bathhouse Brands See Growth in US, Canada
Unlike boutique wellness studios offering infrared saunas, emerging bathhouse brands are centered on the communal aspect.
Australian Float Therapy Franchise City Cave Plots US Expansion
After rapidly scaling in Australia, the float therapy/infrared sauna/massage provider is ready to do the same in the States.
Content-Driven Equipment Is the Future of Fitness, Youll Says
Fitness and wellness brands are increasingly focusing on educational content and usability to make their products more effective and appealing.
Sunlighten Is Redefining ‘Smart’ Wellness With Sauna Tech
Sunlighten, a maker of smart infrared saunas, has attracted high-profile fans including Bobbi Brown, LeAnn Rimes, Tim McGraw and Damar Hamlin.
Perspire Sauna Studio Plans Large-Scale Expansion in Texas
The Texas expansion is part of a push by Perspire to bring its infrared sauna studios to major markets throughout the U.S.
Perspire Sauna Studio Heats Up Expansion Plans Amid ‘Wellness Boom’
The infrared and red-light therapy brand has 30 signed franchise agreements and will increase its footprint in Florida, among other expansion plans.