Orangetheory Fitness

ISSA Educates the Next Gen of Boutique Fitness Instructors

As boutique fitness surges in popularity, ISSA is tailoring its educational programs to meet the unique needs of instructors and studios.

Freemotion, Orangetheory Create a Heart Rate Zone Training Classic

A collaboration between two top fitness brands, the OTF REFLEX™ Treadmill sets industry standards in design, force absorption and durability.

Orangetheory Plots London Expansion With Digme Fitness Deal

Orangetheory Fitness is accelerating its global expansion plans as Digme Fitness has acquired the brand's London studios.

TRX, Orangetheory Launch Co-Branded Suspension Trainer

As Orangetheory members increasingly demand strength training options, TRX is there to help with custom equipment.

ISSA Acquires Empowered Education, Bolstering Wellness & Nutrition Offerings

The Health Coach Institute and Functional Nutrition Alliance, two Empowered Education Brands, are now part of ISSA.

Top Orangetheory Franchisee Continues East Coast Expansion

Empire Portfolio Group also has Relive Health, an anti-aging services provider, in its franchise portfolio.

Inside Orangetheory’s New Strength Training Class

Orangetheory VP of Fitness Scott Brown shares why the boutique fitness player is fully embracing the rise of strength training.

Orangetheory Taps ISSA for Instructor Recruitment & Training

ISSA, a leading fitness education organization, will help Orangetheory take its coaching to the next level as it continues to expand.

Orangetheory CEO Joins Jupiter Wellness Board, Looks To Scale Alcohol Detox Drink

David Long said Safety Shot's ability to lower blood alcohol content by up to 50% in a half hour could "change the paradigm on wellness."

How Fitness Franchises Can Craft a Winning PR Strategy

Nicole Dunn, CEO of Dunn Pellier Media, shares how fitness franchise brands can master the art of earning positive media coverage.