The iconic dance fitness brand is flexing its DTC muscles, launching a new app with virtual and in-person class options.
With over 450 gyms and more to come, Crunch CEO Jim Rowley dishes on the brand's approach to fitness and franchising in 2024 and beyond.
Founded by a former pro athlete, Tone House offers community-oriented group fitness classes inspired by sports strength and conditioning.
Created in 2013 by Katia Pryce, DanceBody now has a global streaming presence and physical studios in New York, Los Angeles and Miami.
After several years as Group CEO of Les Mills International, Ormerod is stepping down at the end of December to spend time with family.
CrossFit execs point to two things as driving forces behind the brand’s explosive growth: intense workouts and the power of community.
Zumba CEO Alberto Perlman gave Athletech News an inside look into how the brand’s instructor-focused approach drives class attendance.
OutFit Training offers interval strength training workouts led by expert instructors, all staged out of vans parked in the great outdoors.
Mindbody has released its 2024 Predictions report, revealing the top six wellness trends for the upcoming year.
Can I incorporate individual design coaching into my group fitness gym? Yes, but it’s important to consider the pros and cons of a hybrid model.
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