Connected fitness company iFIT welcomed Mark Phillips as chief marketing officer and Bart Muller as chief international officer.
ATN breaks down some of the best innovations from leading fitness brands across strength training, cardio and fit tech at IHRSA 2024.
Freemotion Fitness, iFIT's commercial branch, continues to build out its executive team, this time adding a key international piece.
Life Fitness, Matrix Fitness and Freemotion Fitness are looking to reenergize the cardio space with premium equipment and on-demand content.
Gyms that install Freemotion Fitness equipment get an automatic boost from iFIT content, which is already enjoyed by over 7 million people.
As part of the partnership, Aktiv will debut its newest strength training machine at Freemotion’s IHRSA exhibition this March.
Execs from Life Fitness, EGYM, Concept2 and iFIT share their thoughts and predictions on the future of fitness equipment.
Gyms that install Freemotion Fitness equipment get an automatic boost from iFIT content, which is already enjoyed by more than 7 million people.
A longtime audio industry executive, Kevin Duffy joined health and fitness company iFIT a little over a year ago with some lofty ambitions.
With content creator rooms, turf spaces and recovery rooms, Gold's Gym locations in Southern California are getting major makeovers.
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