fitness equipment
Freemotion Continues Global Expansion Efforts
Freemotion Fitness, iFIT's commercial branch, continues to build out its executive team, this time adding a key international piece.
TRX Deepens Commitment to Navy SEAL Foundation
TRX Training will continue to support the Navy SEAL Foundation through donations and exclusive offerings.
Aktiv Answers the Call for Strength Training Innovation With a Showstopper at IHRSA 24
Aktiv's Smith 3D Trainer innovates on the shortcomings of traditional smith machines, making it a potent tool for all fitness facilities.
IHRSA 2024: Cardio Still Top of Mind for Fitness Equipment Leaders
Life Fitness, Matrix Fitness and Freemotion Fitness are looking to reenergize the cardio space with premium equipment and on-demand content.
With Freemotion’s 22 Series, Cardio Is a Member Engagement Tool
Gyms that install Freemotion Fitness equipment get an automatic boost from iFIT content, which is already enjoyed by over 7 million people.
BowFlex Files for Bankruptcy, Eyes Potential Sale to Matrix Parent
BowFlex has filed for Chapter 11 bankruptcy, agreeing to a deal that could see it sold to Johnson Health Tech Retail for $37.5 million.
Technogym Launches AI-Powered Health & Longevity Tracking
Technogym Check Up uses AI to assess physical and cognitive conditions, prescribing the ideal fitness program that adapts over time.
IHRSA 2024 Equipment Rundown: Tech, Strength Training Take Center Stage
ATN spoke with Technogym, Life Fitness, Eleiko, True Fitness and BeaverFit to get an inside look at their IHRSA 2024 equipment unveilings.
Concept2 Takes Personalized Fitness to New Heights With ErgData
The next-gen edition of ErgData allows rowers to set up workouts, view customized stats, track progress and enjoy daily challenges.
REP Fitness Eyes Commercial Market With Cardio, Strength Innovations
Founded in 2012 and twice listed on the Inc. 5000, REP Fitness is making its equipment available for gyms, studios and facilities.
