F45
JetSet Pilates Hits Milestone With 50 Franchise Locations Sold
JetSet Pilates continues to solidify its presence in the red-hot Pilates market, hitting a new milestone of 50 franchise locations sold.
F45, David Beckham Resolve Lawsuit, Preserve Investment Deal
David Beckham's VC firm will remain an investor in F45 Training after the sides settled a dispute over payment from a sponsorship deal.
Hyrox Ready for Long-Awaited Fitness Race in New York City
Hyrox hosted over 40 global races featuring 90,000 athletes and 50,000 spectators in 2023, and it's poised to keep growing those numbers
F45 To Offer Hyrox Workouts as Part of New Partnership
As an official training partner, F45 studios worldwide can offer their members Hyrox workouts, preferential access to races and more.
Dr. B Partners With Xplor, BODi To Expand HSA/FSA Funds in Fitness
Dr. B now has deals with several major fitness brands that allow qualifying Americans to use HSA/FSA funds to pay for memberships and classes.
F45 Spotlights Franchisees With New Video Series, Launches Strava Collab
Functional fitness brand F45 Training is giving its franchise partners time to shine, launching a 'Franchisee Day in the Life' video series.
F45 Launches FS8, a Pilates-Yoga Hybrid Set for Global Expansion
FS8's launch comes as global demand spikes for Pilates, strength training and holistic wellness modalities.
With New President, BFT Eyes Massive Growth in North America
Franchising expert Duncan Cork will look to turn BFT into a household name in North America's boutique fitness scene.
F45 Eyes Booming Wellness & Recovery Market To Drive Growth
F45 Training has launched wellness brands like FS8 and Vaura Pilates. It will also embrace recovery as a complement to its core HIIT offerings.
Pilates Is Everywhere From Studios to ‘Saturday Night Live’
Saturday Night Live devoted a sketch to the quirks of Pilates as the boutique fitness modality booms in popularity across the U.S.