Apple
The Future of Fitness Wearables: How Whoop, Oura, Garmin Are Innovating
Founders and executives from the top fitness wearable companies spoke with Athletech News about what's to come.
Apple Reportedly Planning Robust Health Updates for AirPods
Apple is said to be working on updates to its AirPods line that would include better hearing health features and body temperature tracking.
Is VR Fitness the Next Big Thing in Healthcare?
More than just fun, VR fitness games can be a low-cost way to promote recovery and well-being following surgical procedures.
Google Pixel Watch Gets Health & Fitness Upgrades; Can It Challenge Apple?
Advanced wellness features like blood oxygen tracking, heart rate alerts and auto-pause for workouts make Google's watch more competitive
Apple Unveils Vision Pro Headset. Here’s What It Could Mean for Fitness
Many anticipate that Apple will use the Vision Pro headset to enhance its fitness offerings, including Fitness+ and the Apple Watch.
Apple Fitness+ Celebrates Pride Month With Madonna Music Series
Apple Fitness+ is embracing Pride month with a new Artist Spotlight series that features the music of Madonna, a longtime social activist.
Apple’s Rumored AR/VR Headset Could Change Fitness
As VR fitness has grown in popularity, insiders expect Apple to enhance its existing health & wellness offerings.
Running With the Apple Watch is Better Than Ever Thanks to New Software
The watchOS 9 software from Apple Watch has more specialized running features to help runners measure performance and reach their goals.
CEO Corner: Endel’s Oleg Stavitsky on the Power of Functional Sound
Endel is on a mission to become the "Spotify of functional audio," Oleg Stavitsky tells Athletech News in an exclusive interview
Apple To Expand Health & Wellness Push With AI Coaching Service, Report Says
Apple is looking to use AI and mood-tracking technology for an upcoming health coaching service that would go online in 2024.