Purpose Brands has teamed with Dr. B to let members at Anytime Fitness, Orangetheory and Basecamp Fitness use HSA/FSA funds for memberships.
At the ATN Summit, fitness leaders weighed how gyms can stay relevant in the GLP-1 era by focusing on accountability and long-term health.
At the ATN Innovation Summit, industry leaders explored how operators are navigating the increasingly complex world of wellness and recovery.
Anytime Fitness members will now receive complimentary access to Apple Fitness+ and all of its features starting June 2025.
Anytime Fitness launches its Train For Your Life campaign across Asia, spotlighting a shift toward mental wellness and sleep.
Anytime Fitness Singapore plans to expand to 200 locations over the next decade, but for now, it has opened its 125th club.
Purpose Brands will pursue aggressive expansion in Europe for Anytime Fitness and Orangetheory, its executives say.
Purpose Brands board co-chairs Dave Long and Chuck Runyon are calling on fitness industry stakeholders to embrace advocacy efforts.
Private equity money has flooded into big-box gyms recently, but the smart money could be headed to smaller-sized gyms like Anytime Fitness.
Former Topgolf CEO Tom Leverton will lead Purpose Brands, a holding company comprising Orangetheory Fitness, Anytime Fitness and more.
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