‘YPO for Your Health’: Aescape Founder Launches $75K Healthspan Program
Aescape founder Eric Litman is launching Healthspanners, a $25,000-a-year, three-year clinically supervised longevity program.
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Wellness Tech Brands Make New Investments in Women’s Health
By the Numbers
In Partnership with Xplor Mariana Tek
The number of studios that offer Pilates has grown 27% in the last four years, and 43% of all Pilates customers are Gen Z, according to Mariana Tek’s 2026 Pilates Trends Report.”
Product Spotlight
In Partnership with Kineon
Lightweight, portable, and hands-free, MOVE+ integrates seamlessly into busy routines. Use code ATN10 for 10% off.
Member Exclusive: ATN Pro
Wellness Tech Brands Make New Investments in Women’s Health
Wellness Is Already Conquering Your Hotel Room — Your Flight Is Next
March Theme: Build a Better Facility
Featured Stories
From Campaigns to Systems: The Shift Redefining Fitness Marketing in 2026
Modern fitness growth is limited by execution, not demand. Brightside Marketing provides actionable strategies to address client acquisition.
Hyperice Launches Smallest, Least-Expensive Massage Device Yet
Hyperice’s new ultra-compact Hypervolt Go 3 costs just $149, delivers four hours of battery life and features five adjustable speed settings.
We Tried Cross-Country Skiing-Inspired Workouts from Denmark at Nrthrn Strong’s First U.S. Studio
The Copenhagen-born fitness studio has opened its first U.S. outpost – here’s what it’s like trying the cross-country skiing-inspired workouts in NYC.
The Best Recovery Products for Marathon Season, From Massage Guns to Electrolytes
From massagers and electrolytes, we’ve rounded up the best marathon recovery products for runners for post-race pain relief at home and beyond.
Closing the ‘Bedtime Gap’ Could Be the Next Wave in Sleep Tech
Americans are highly inconsistent with what time they fall asleep each night, a phenomenon known as the “bedtime gap,” according to a new report.
The Best Deals on Mattresses, Smart Gadgets & More to Shop During Sleep Awareness Week
We’ve rounded up the best Sleep Week sales on organic mattresses, bedding, smart sleep tech, supplements and more.
Kane’s Newest Shoe Lets Eco-Conscious Athletes Slip Easier Into Recovery Mode
The NFL-loved recovery footwear brand has debuted a new open-back style of its bestselling bio-based foam shoes.
Adidas-Affiliated ATHX Expands to US Market With Miami Fitness Competition
The Adidas-sponsored ATHX brings its first U.S. event to Miami Beach as hybrid fitness draws new competitors and investors.
SLT Looks To Acquire Pilates Studios in Nationwide Expansion Push
Backed by a new multimillion-dollar investment, SLT plans to acquire select reformer-based Pilates studios across the U.S.
California Firefighters Will Use Biomarker Testing To Prevent Job-Related Health Risks
Longevity platform Hundred Health will provide personalized biomarker insights and 100-day plans to help California firefighters monitor risks.
Having a Younger Biological Age Is Linked to Better Brain Health
A preliminary study found that having a lower biological age compared to chronological age is associated with decreased risk of stroke and better cognitive performance.
Thorne Scraps At-Home Kits, Plans Biomarker Testing
Supplement giant Thorne is scrapping its at-home test kits, instead looking to invest in biomarker testing for more personalized insights.
