Recovery Is the New Après-Ski at Luxury Winter Resorts
From Telluride to Deer Valley, luxury ski resorts are investing in recovery amenities like saunas, cold plunges and oxygen therapy.
Latest News
By the Numbers
The fast-growing Pvolve aims to have 50 studios open in North America by the end of 2026, which would mark a 56% year-over-year increase from 32 locations today.
Product Spotlight
In Partnership with Noom
From Weight Loss to Healthspan: Noom’s New Standard for GLP-1 Care. Take the quiz.
Member Exclusive: ATN Pro
Recovery Is the New Après-Ski at Luxury Winter Resorts
ATN Week in Review: What’s Next for the Longevity Movement?
February Theme: Trade Show Season Preview
Featured Stories
Super Bowl Advertisers Are Playing Offense on Wellness
This year’s Super Bowl LX ad slate shows just how much has changed in the conversation around health and wellness.
Bon Charge on Why 10–20 Minutes Beats An Hour in Wellness
In some cases, less is more. That’s true of consistent micro-recovery sessions that are easy, approachable and effective
Atlanta-Based SculptHouse Gets Capital To Scale Its Lagree Model Nationwide
SculptHouse has secured an investment from Jamie Weeks’ Founders Row to expand its multi-revenue model to major U.S. markets.
Peloton Shares Tumble as Demand Slump Hits Revenue Outlook
Peloton forecast third-quarter revenue below Wall Street estimates, citing weak demand for its fitness equipment, sending its shares down 23%.
Function Sues Rival Lab-Testing Startup Superpower, Alleging False Marketing
Function Health alleges Superpower made misleading claims around biomarker testing and clinical support, and in social media advertising.
Solidcore To Open New Flagship in NYC’s Gramercy Park Luxury Condo Building
Boutique fitness giant Solidcore will anchor the new 200E20TH building that’s opening in New York City’s Gramercy neighborhood.
UFC Gym Unveils China Expansion Plans, Calling It a ‘Critically Important’ Market
UFC Gym, the commercial fitness extension of the popular MMA organization, is entering the mainland China market, the operator announced.
World Gym Adding Blood-Testing Service, Eyes US Stock Listing
World Gym is rolling out blood and DNA testing for members as it evaluates a possible U.S. stock listing in the future.
Hapana Hints at Its Next Chapter With a New Platform on the Way
By prioritizing operational consistency and efficiency, brands can focus on delivering an experience that keeps members coming back
