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New research from Pulse Fitness, which makes inclusive fitness equipment, suggests people with disabilities are a massively underserved market for gym operators
The exploding popularity of Pilates and other reformer modalities is growing the boutique fitness industry as a whole, according to a new report
The upcoming New York City Marathon is valued at $339 million, with other top global races in cities like London, Paris and Chicago seeing similar surges
A recent survey found that patient satisfaction with GLP-1 treatment dropped significantly once off the medications, with a high likelihood of regaining weight. Experts point to maintaining treatment and exercising as key preventive factors
New data shows that Americans are prioritizing movement but many remain hesitant to spend more amid economic challenges, presenting a potential challenge for gyms and other paid fitness providers
According to retailers Fleet Feet and Zappos, runners are gravitating toward these shoes, gear and nutrition items ahead of the New York City Marathon
As hybrid racing grows, organizers are finding new places to make people sweat. Right now, the phenomenon is mostly limited to France and surrounding countries, although it could make its way to the U.S.
Serving as the title sponsor for World Major Marathons like Chicago and Boston, the banking giant sees a big opportunity to connect with younger consumers, who are flocking to races and run clubs
An analysis of recent Venmo payment activity sheds some interesting new light into fitness trends. Spoiler alert: people love Hyrox
Businesses such as restaurants and bars along the NYC Marathon route are cashing in on the running boom, with some getting as much as a 40% race-day boost
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