Fitness The HVLP 3.0 Era Is Here, Top Gym Operators Say Courtney Rehfeldt March 23, 2026 Share on Facebook Share on Twitter Share via Email From left: Anton Severin, Elaine Jobson, Clive Chesser and Richard Idgar at the HFA Show 2026 (credit: ATN/Courtney Rehfeldt) At The HFA Show, the leaders of PureGym, EoS Fitness and Jetts Australia said high-value, low-price gyms have moved past… Membership Required This article is for ATN Pro members only. ATN Pro members get: Unlimited access to Athletech News articles Exclusive access to ATN Pro-level reporting Discounts to ATN the Innovation Summit VIP access to community events Exclusive email newsletters Subscribe Now Already a member? Log in Already a member? Log in here Tags: ATN Pro EoS Fitness Gyms HFA Show High Value Low Price Gyms (HVLP) Jetts PureGym