Fitness First Adds Bon Charge Red Light Therapy to Yoga, Pilates Classes

Major gym and studio operators in the U.S. and U.K. are beginning to offer group fitness classes featuring red-light LED panels

U.K. gym operator Fitness First is jumping on the red-light therapy trend through a new partnership with Bon Charge.

Members at its Marylebone and Cottons clubs can now access red light therapy yoga and Pilates classes that utilize Bon Charge’s blankets, included in standard memberships.

Additionally, Fitness First will also introduce the brand’s Infrared PEMF Mat Max to the recovery space at its Cottons club, which combines Pulsed Electromagnetic Field (PEMF), red light and heat therapy.

“Recovery is becoming just as important to members as the workout itself. People want fitness experiences that help them feel better, move better and switch off from increasingly busy lifestyles,” said Fitness First CEO Marc Diaper. 

“We see a real opportunity to make recovery technology more accessible by integrating it into the gym environment in a way that feels natural and approachable — not exclusive or intimidating,” Diaper added. “This partnership is part of a much bigger shift in how we think about fitness clubs and the role they play in supporting overall wellbeing.”

The move is a part of Bon Charge’s push to tap into the 75% of U.K. adults who have yet to try out red light technology, according to its survey of 2,000 adults. 

“Partnering with Fitness First represents a major step forward in bringing recovery and wellbeing tools into the mainstream, helping more people experience the benefits as part of their regular routine, not just something reserved for elite athletes or wellness clinics,” Bon Charge CEO Andy Mant.

As red light therapy and holistic recovery continue trending, similar partnerships are unfolding in the U.S.

CorePower Yoga recently announced its own collaboration with HigherDose to introduce the company’s Full Body Red Light Mat into select locations nationwide for “Red Light Classes,” where near-infrared and red-light LED panels are installed along studio walls.