Exec Moves: Peloton Names New CFO

Executive moves is ATN’s weekly roundup up of the key industry personnel changes

Peloton Taps Thacker as CFO

Peloton Interactive Inc. has announced the appointment of Siddharth (“Sid”) Thacker as the company’s Chief Financial Officer, effective June 22, 2026. Thacker, an accomplished finance leader with a deep foundation as an institutional investor, will oversee Peloton’s global finance organization as well as corporate strategy. Under his leadership, Peloton will maintain its disciplined financial approach while pursuing broader market opportunities across the fitness and wellness landscape and delivering on its plans to return to sustainable, profitable revenue growth.

Thacker will join the company following a successful tenure as chief financial officer at Rent the Runway. During his three years in the role, he led a significant financial and operational transformation that reset the company’s balance sheet and drove a return to top-line revenue and subscriber growth. He accomplished these results with a customer-first mindset and through deep cross-functional partnership, engineering a shift to a more capital-efficient inventory model, optimizing marketing spend and scaling revenue streams including resale and advertising. Before stepping into his role as chief financial officer, Thacker served the company as SVP finance and head of data science.

“This is a pivotal time for Peloton as we are now operating from a place of strategic optionality and playing offense. Sid brings the financial acumen, forward-looking strategy, and deep consumer focus we need to drive our next chapter,” said Peter Stern, CEO and president, Peloton. “He knows how to grow a business with multiple revenue streams, and he brings the financial discipline to make sure we do it right. Plus, his background as an investor gives us a unique edge as we look to accelerate innovation and grow our impact.”

Thacker will report to Stern and will be based at the company’s New York headquarters. He succeeds interim chief financial officer Saqib Baig, who will remain the company’s chief accounting officer.

CDM Fitness Holdings Taps New CEO

Planet Fitness franchise group CDM Fitness Holdings, one of the largest developers and operators of fitness clubs under the Planet Fitness brand, revealed the appointment of Steve Venezia as CEO and Christopher Derderian as president and CFO. Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the world by number of members and locations. CDM is headquartered in Foxborough, Mass., with 69 clubs across Massachusetts, New Hampshire, Rhode Island and Vermont, the largest operator of Planet Fitness clubs in the New England market, as well as 20 clubs in Washington state. CDM is an SBJ Capital portfolio company.

Venezia spent four years at Planet Fitness headquarters as their real estate counsel where he oversaw all real estate matters for Planet Fitness, including lease negotiations, mergers and acquisitions, risk mitigation strategies, site review and development, zoning, permitting, licensing, and all aspects of club development for over 100 corporate locations. He left the franchisor in 2020 to join CDM Fitness Holdings and began by overseeing real estate development but quickly expanded his role to M&A, construction, and facilities, helping to grow CDM from 38 locations in 2020 to 69 locations in New England in 2026, along with 20 locations in the Pacific Northwest. Venezia began his career at Procter & Gamble as a Package Development Planner and, upon graduating law school, worked in private practice for Upton & Hatfield before joining Planet Fitness. He attended Northeastern University for both his undergraduate and law degrees. He lives in New Hampshire with his wife, son and daughter.

In addition to these appointments, CDM Fitness Holdings is pleased to announce the promotions of other key team members: Lynne Davis has been promoted to Chief Human Resource Officer, Laura Barry to EVP of operations and Becky Smukall to SVP of marketing.

Matrix Expands Florida Team

Matrix Fitness announced the expansion of its Florida sales team with the addition of longtime fitness industry professionals Lori Main, Blythe Zimmerman and Mark Smilek. Together, they bring nearly 70 years of combined industry experience and longstanding relationships across the Florida market.

Florida continues to represent one of the country’s most active and strategically important fitness markets. According to the Health & Fitness Association’s 2024 economic impact report, Florida’s health and fitness center industry supports more than 33,600 jobs, $1.19 billion in wages and $3.22 billion in statewide economic output. Nationally, fitness facility membership reached a record 77 million members in 2024, reflecting continued growth in consumer focus on health, wellness and active lifestyles. 

The expanded team strengthens Matrix’s ability to provide local, relationship-driven support to customers across Florida’s commercial, hospitality, multi-housing and community fitness segments. 

Main and Zimmerman join Matrix Fitness with 28 years of industry experience serving customers across multiple market segments throughout Florida. Smilek brings 13 years of experience in commercial fitness sales and customer support. 

Vasquez Named Regional Director of Sales at Fitness Ventures

Fitness Ventures LLC announced the promotion of Nick Vasquez to regional director of sales. Starting in Lubbock, Texas, as a manager in training under Tyler Gress, Vasquez quickly set himself apart. Within six months, he earned a pre-sale Manager role, working alongside Nick Gentile and Calvin Armatas to support new club openings across seven states. After two years and mentorship from Brian McClure, he returned to Lubbock as general manager to revitalize an established club. He later transitioned to College Station, leading a fast-ramping location showcasing operational excellence.

Fitness Ventures was founded in 2016 with two Crunch Fitness locations, one in Athens, Georgia and one in Amarillo, Texas. What started as a proof of concept in two college towns has become the largest franchisee in the Crunch Fitness system: 115 locations across 30 states, serving close to 1 million members.

Dr. Anant Vinjamoori Tapped as Chief Medical Officer of Hims

Hims & Hers Health, Inc., the leading health and wellness platform, announced Dr. Anant Vinjamoori is joining as the chief medical officer of the Hims brand. As the company reimagines how everyone can access proactive, comprehensive care that helps them feel great, Dr. Vinjamoori will provide the clinical guidance that shapes the next phase of the Hims brand across sexual health, hormone health, dermatology, weight loss, and mental health, as well as emerging categories like longevity medicine and peptide therapy. He joins a team of medical experts at Hims & Hers led by global chief medical officer, Dr. Pat Carroll.

Dr. Vinjamoori has more than a decade of clinical and executive experience in internal medicine, primary care, and longevity. He has led both product and medical teams at prominent health technology companies, including Virta Health and Modern Age. He is a leading expert in preventive and longevity care, combining deep clinical experience with command of the latest diagnostic and therapeutic technologies — from advanced diagnostic testing to targeted therapies such as peptides — to support recovery, cognition, sleep, and body composition. As the founder of Next Generation Medicine, he provides best-in-class medical education and AI technology to help clinicians learn, implement, and scale evidence-based, clinically rigorous longevity medicine in their practices. Dr. Vinjamoori has also served as an advisor to consumer wellness companies like Superpower and Midi Health. He is the author of several peer-reviewed publications, and he received his MD from Harvard Medical School and his MBA from Harvard Business School.

Project Healthy Minds Launches

Leaders from business, entertainment, healthcare, public policy and technology launched Project Healthy Minds to tackle America’s urgent mental health crisis as the anxiety and isolation caused by COVID-19 drives record cases of depression and suicidal thoughts, especially among young adults.

Mental health was already at crisis levels pre-pandemic. More than 65 million Americans suffer from a mental health condition, yet 60 percent did not receive support services in the past year. In June, the Centers for Disease Control and Prevention reported that 1 in 4 young adults (18-24-years-old) seriously considered suicide in the past month – which was already the second-leading pre-pandemic cause of death for 10-34-year-olds in America.

The non-profit startup — the brainchild of millennials and Gen Zers concerned about the disproportionate impact of mental health issues on their generation — will seek to close the longstanding mental health treatment gap that has risen to catastrophic levels, by fighting the continuing stigma around mental health and the difficulty in finding mental health treatment.

“We recruited the leading minds across industries — from the nation’s preeminent doctors to Hollywood executives to White House alumni to technology entrepreneurs to purpose-driven business leaders — because this complex issue demands an interdisciplinary solution,” said Phillip Schermer, founder and CEO of Project Healthy Minds. “My generation has a different cultural understanding of the world and relationship with technology, so it is important that we marry the millennial and Gen Z perspective with the wisdom of industry leaders. If we do that, we can incubate entirely new solutions to confront this urgent crisis.”