Tech
Whoop Enlists Michael Phelps, Other Stars for ‘The Best Obsess’ Campaign
Fitness wearable maker Whoop launched a new campaign with the help of some big names, including Olympic Gold Medalist Michael Phelps.
Oura Now Lets Users Share Sleep, Health Data With Family, Friends
Oura Circles allows users to track their activity and sleep through the ring and also engage with loved ones for encouragement
Apple Unveils Vision Pro Headset. Here’s What It Could Mean for Fitness
Many anticipate that Apple will use the Vision Pro headset to enhance its fitness offerings, including Fitness+ and the Apple Watch.
OxeFit Raises $45M in Funding as Athletes Tout Benefits of AI Fitness
OxeFit, a fitness tech company that uses AI and robotics to design smart strength training systems, has partnered with soccer star Harry Kane.
Xplor Adds New CrossFit Programming With NCFIT Partnership
Xplor Triib has partnered with NCFIT to empower CrossFit and functional fitness gyms with programming including coaching and athlete videos
Myzone Premium Makes It Easier for Gyms To Host Group Fitness Classes
Myzone Premium enables gyms and other physical-activity facilities to host and broadcast live and on-demand classes for their members.
Virtuagym, Hidden Profits Create New Lead Management Solution for Gyms & Studios
Virtuagym and Hidden Profits Marketing are partnering to help fitness clubs and studios optimize customer lead management and growth.
How To Build a Great Fitness App, With Mutual Mobile
A great fitness app should be fun and engaging, but brands should resist the urge to include too many features, according Mutual Mobile.
Asensei XR Could Be a Game-Changer for VR Fitness
Asensei XR brings full-body motion capture, movement recognition and coaching intelligence to AR/VR fitness platforms.
Feed.fm Brings In-Game Music to VR Baseball & Softball
The music licensing provider sees exciting opportunities to enhance VR fitness and gamification experiences with hit songs.
