Nutrition

woman eats a sald

4 Trends Fueling The Personalized Nutrition Boom

The personalized nutrition market is set to hit $31B by 2030. Here are four trends are driving growth in preventive health.

Starbucks protein drinks

As Starbucks Goes All-In Protein, GLP-1 Users Face Muscle-Loss Risks

Starbucks has launched protein lattes, but Jessica Crandall, RDN, shares why protein, fiber and a care plan matter most for GLP-1 users.

Wearables Uncover Hidden Insights Into Overeating in New Study

A necklace, wristband and bodycam helped researchers reveal five hidden overeating styles that could shape the future of obesity treatment.

Myoform Launches Genetically Personalized Supplement Platform

Myoform has launched hyper-personalized supplements, reporting up to 23.5% performance gains in beta as it eyes the U.K. and U.S. markets.

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member exclusive

Why Women Might be the Future of the Protein Market

For the first time, women outnumber men in seeking higher protein intake, making up 51% of consumers adding more protein to their diets.

woman pours supplement powder into a drink

Pvolve Enters Nutrition With Sculpt 9, an Amino Supplement for Women

Pvolve is expanding into nutrition with Sculpt 9, a clinically tested amino acid supplement designed for women.

Unwell Hydration Protein

Alex Cooper’s Unwell Hydration Expands Into Booming Protein Category

Alex Cooper’s Unwell Hydration is entering the protein category with a beverage that combines whey isolate, electrolytes and B vitamins.

Bloom nutrition founders

Nutrabolt Crosses $200M in Bloom Investment, Insiders See Likely Majority Stake

Nutrabolt has ade another significant investment into Bloom Nutrition a women-focused supplement and wellness brand.

BODi Adds At-Home Pilates, Women’s Health Content

BODi (formerly Beachbody) is expanding with hormone health, Pilates and three new vegan Shakeology flavors this fall.

Queen Latifah for WeightWatchers

WeightWatchers Crowns Queen Latifah the Face of Its Menopause Care Launch

Queen Latifah joins WeightWatchers as spokesperson for its new menopause program, part of the company’s post-relist strategy focused on women.