Algorithm changes fast. Staying ahead takes the right insight.
Join Meta an ATN Pro member call breaking down what's trending in fitness & wellness.
It’s a stretch to describe caffeine as a powerful drug, but it can have positive effects on mental and physical performance.
Jenny Craig, the famed weight loss and nutrition company, filed for Chapter 7 bankruptcy in May after four decades in business.
Ahara uses multiple health data points to provide personalized nutrition recommendations with the help of AI.
Greens powder has several health benefits, but there may be some properties inherent to vegetables that the supplement doesn't replicate.
Flash IV from BodyArmor contains significantly more electrolytes than traditional sports drinks along with essential vitamins and minerals
The Gatorade Sports Science facility will serve as a hub for athlete research to bring new sports nutrition products to market.
The Mediterranean diet emphasizes eating plants and other whole foods. It's hailed by many doctors as the best diet for overall health.
January AI members can enter foods they are considering eating, and the app will tell them what the food will do to their blood sugar levels.
A customizable dashboard allows MyFitnessPal users to personalize their food-tracking experience with nutrient-specific options.
For a small monthly subscription fee, members get daily discounts on Sweetgreen orders and exclusive access to merch drops
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