Fitness
Nike Trainer Joe Holder: ‘You Don’t Need a Traditional Gym To Get a Great Workout’
Nike Global Trainer Joe Holder partnered with Vita Coco to turn Brooklyn's Domino Park into the Concrete Jungle Gym.
Tonal Inks Distribution Deal That Includes ‘Try Before You Buy’ Option
Tonal has teamed up with Johnson Fitness & Wellness to make its smart strength training system available in all JFW stores and online.
On Mental Health Day, GymNation Removes All Weights From Its Clubs
GymNation is marking World Mental Health Day 2025 by removing all weights from its UAE and KSA gyms, urging members to “unload.”
Skelcore Expands Into Canada, Partnering With Dotmar Fitness
Fast-growing fitness equipment brand Skelcore is expanding into Canada through a new distribution partnership with Dotmar Fitness Equipment.
Vasa Fitness Hires New CMO, COO
Vasa Fitness, a fast-growing HVLP operator, welcomed Chris Griebe as chief operating officer and Danielle Petersen as chief marketing officer.
SoulCycle Teams With Superpower To Integrate Biomarker Testing
Telehealth platform Superpower is joining SoulCycle’s Fall Challenge to bring biomarker insights into the cycling studio.
FS8 Adds Olympic Diver Kassidy Cook as Brand Ambassador
FS8 is bringing Olympic Silver Medalist Kassidy Cook on board to build momentum for its concept that combines Pilates, tone and yoga.
How EYT Pilates Makes Instructor Certification Accessible for Students & Facilities
EYT Pilates makes becoming an instructor easier and creates a pipeline for new talent in the Pilates sector without compromising on excellence
JetSet Pilates Pushes Past 200 Franchise Deals Signed
JetSet Pilates has surpassed 200 studios sold as it scales through major markets and prepares to enter 2026 with 50 open locations.
‘Exercise Snacks’ Can Boost Fitness in Inactive Adults, Study Finds
“Exercise snacks,” short, planned bursts of movement lasting five minutes or less, can boost fitness in inactive adults, per a new analysis.
