Echelon Fitness has officially rebranded FlexIt as Echelon Coach, expanding its digital training and wellness offerings for members.
iFIT and Ergatta are bringing a gamified virtual racing experience to NordicTrack and ProForm equipment for a new way to train and compete.
In marking its 50th anniversary, NordiTrack has unveiled a premium treadmill that inlcudes a wearable ring.
Outside Interactive is looking to award the next big start up in the outdoors and active space with cash and advertising prizes.
F45 training makes strength training adaptable, safe and fun for fitness consumers of all kinds with one of its latest innovations
TRX is headed to The HFA Show with new and enhanced commercial fitness solutions, including freestanding suspension bays and power bays.
Forme and Fitbench have partnered on a subscription-free solution that will appeal to gyms, hotels and wellness centers.
Life Fitness gives gyms and fitness consumers cardio machines that look good and help them feel even better
Skyfit and Pavigym have announced an exclusive North American distribution agreement as the two head to The HFA Show with new innovations.
At home gym equipment maker RitFit is celebrating Internationla Women's Day with a social media push and a pink equipment collection.
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