The Gym of the Future Is Here.
See what’s changing and where operators are investing.
Bodyarmor will continue to be based in New York and managed separately within the Coca-Cola operating division with the new deal.
Planet Fitness stock soared, hitting an all-time high after strong third-quarter earnings & membership nearly returning to pre-COVID levels.
In response to the holiday forecast, Peloton shares fell 25%. The company has revised its future expectations.
Meta says popular & other-worldly fitness app Supernatural, developed by Within, will work independently & create additional VR experiences.
Rasmus Barfred, one of the founders of THEMAGIC5, told Athletech News the Shark Tank experience was 'super overwhelming, but in a good way.'
Speaking exclusively with Athletech News, Nautilus CEO Jim Barr said, '...[digital & omnichannel] ]are two key components of [company's]...
Vita Coco had early big-name investors like Madonna, Matthew McConaughey, and Demi Moore, as coconut beverages became a health trend.
Equinox, which operates SoulCycle, Rumble, and Blink Fitness, is reportedly in talks for IPO via a merger with Ares Acquisition Corporation.
In 2020, Body Fit Training received The Asia-Pacific Franchise of the Year Award, which celebrated its business growth during the lockdown.
Mindbody CEO Josh McCarter told Athletech News, 'By joining forces, Mindbody and ClassPass will power a new era by making wellness...
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