Success takes the right partner and strong systems.
ATN's Franchise Lens shares the keys to preparing for franchise success.
Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
Thanks to Feed.fm, Barry’s X Radio will be expandable markets outside the U.S., which comes as the fitness brand looks to scale globally.
Designed to increase employee well-being and boost productivity, Lifesum’s latest program helps workers make fasting fit their lifestyle.
Hydrow, a celeb-backed connected fitness rowing brand, is reportedly discussing acquiring CityRow to nab its rival's subscriber base.
The struggling fitness equipment maker is rallying behind BowFlex, its most popular brand, as part of CEO Jim Barr's come-back plan
After gaining fans in the Northeast with high–energy cycling classes, the Boston-based Rev’d is looking to expand through franchising.
As Barry’s looks to scale over the next few years, the fitness brand is making sure its fitness instructors are up to par.
An app developer alleges that Meta and Alo backtracked on a deal after learning that the developer also had plans to join rivals Apple and Pico.
Dr. Jason Wersland, founder of Therabody, speaks with ATN about the brand's new product launches and recent push into the beauty space.
A longtime Oura devotee, Sean Brecker joins the wearable tech company as CFO after nearly a decade at Headspace.
The Peloton-NBA partnership promises fitness content, co-branded programming and NBA League Pass integration on Peloton machines.
Sign Up to Our Newsletter
