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Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
A changing societal landscape and increased loneliness in men have led to the rise of retreats and mental-health apps designed with males in mind.
The iconic dance fitness brand is flexing its DTC muscles, launching a new app with virtual and in-person class options.
Dr. B, a telehealth startup, drives more consumers to gyms and fitness classes by quickly unlocking pre-tax HSA/FSA funds.
In celebration of American Heart Month, CycleBar’s new strength class integrates cardio and strength in a single workout session.
Peloton's rebrand isn't yet going according to plan; a bike deal with the University of Michigan won't be replicated with other schools.
Life Time has issued intriguing findings, the results of a 2024 fitness survey examining consumers' current approach to well-being.
Crunch Fitness was crowned the ultimate fitness franchise of 2024 by "Entrepreneur," but many brands earned a spot in the annual ranking.
The gym chain touts low royalty fees and features the ability to have non–staffed operating hours, reducing labor costs.
The wellness real estate market is projected to hit a staggering $887.5 billion by 2027, according to The Global Wellness Summit.
Gympass has reached 2.4 million subscribers and over 400 million cumulative employee check-ins across its partner network, the platform said.
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