How is Longevity Reshaping the Fitness Business?
The trends and business models creating new opportunities across wellness and recovery.
Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
Personal trainer Linn Lowes has launched a new six-week challenge centered on HIIT and strength training on the Athli app.
Club Pilates, Xponential's most successful boutique fitness brand, is headed to Mexico with a minimum of 65 Club Pilates studios set to open.
Asheville-based Fuel Goods and Pressio have created a "Together We Rise" t-shirt with 100% of proceeds going towards Asheville relief efforts.
F45 is headed to Samsung TVs, giving Samsung Daily+ users the chance to access the brand's 45-minute workouts for free.
Life Time has added Kenetik, a ketone-packed clean energy drink brand, to 150 of its LifeCafes as consumers reach for energy drinks.
Precor partners with Spia Cycling Inc. on a strategic deal to expand gobal distribution of Stages Cycling products.
Giant Fitness is the latest gym chain to begin offering services like IV therapy, weight management and more.
HFA's 2024 Global Report brings good news to the fitness industry, and shows emerging fitness markets are filled with potential.
A new white paper from MyFitness Pal and Dr. Taitz explores the impact nutrtion has on mood and well-being.
CorePower Yoga and Truemed have partnered to allow eligible students to use HSA/FSA funds for yoga classes and memberships.
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