Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
New data shows Pilates is gaining traction across the U.S., with devoted fans stretching from coast to coast.
Gen Z and millennials are driving a wellness spending boom—reshaping fitness, retail, social media, and even how we live and work.
Following National Recommit to Your Fitness Day, F45 is offering new members a limited-time chance to recharge and refocus.
WorldSprings is redefining water wellness with expansion plans, new leadership appointments and a “Just Add Water” rebrand.
Mililani High’s athletic facility is getting a major upgrade thanks to a partnership between Echelon and Dillon Gabriel.
Alma is offering academic researchers free access to its nutrition platform in response to funding cuts and will remain open as needed.
Your Reformer, an at-home Pilates brand, expands to NYC with a showroom and $39/week rental program following its debut on the West Coast.
Gymii.ai, a new app, rethinks nutrition tracking with tools designed for ease, accuracy and social connection.
The Hershey Company has made a play to acquire organic snack brand LesserEvil in a $750 million deal, expanding its better-for-you portfolio.
Flykitt has launched an AI-powered app that scans gyms to generate custom workouts, helping travelers stay on track.
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