The Gym of the Future Is Here.
See what’s changing and where operators are investing.
Xponential Fitness known for building innovative boutique fitness brands spanning across fitness and wellness verticals announced their acquisition of Rumble today.
Harris Poll on behalf of Whole Foods uncovered 85% wanted to take steps to boost overall well-being, while 79% want to learn to eat more mindfully.
For a total of $78.1m, Peloton has purchased three small technology firms specializing in voice recognition, wearable devices & interactive workout mats.
Trending this week in the fitness news world were the Roger Centre Court sneakers, Nike's Every Stitch Considered, BelliWelli, Vegano & others.
Athletech News had the privilege of talking with Jennifer Jacobs of J METHOD. Below are highlights from our exclusive conversation.
Best masks for workouts include these from Under Armour, Adidas, New Balance, Champion, Wise Guise, Uniqlo, AstroAI, EnerPlex, & others.
Indoor group fitness classes can resume at 33 percent capacity in NYC starting on Monday, said Gov. Andrew Cuomo at a COVID-19 briefing.
The WHOOP 3.0 Strap is a constant source of debate in our office. We are split: some of us love it, others can’t get behind it. I personally returned mine.
A proposed $30b recovery fund for the fitness industry is not part of the $1.9 trillion American Rescue Plan that the president signed.
Scott Sisun, Athletech News’s intellectual property ('IP') law legal expert, outlines an IP checklist to help you protect a fitness business.
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