How is Longevity Reshaping the Fitness Business?
The trends and business models creating new opportunities across wellness and recovery.
Brain health startup Brain.One has partnered with Tim Storey and Darren Prince, which will support its protocols and resources.
Soccer star Cristiano Ronaldo is wrapping up the year with the launch of AVA, a new recovery tech brand marketed to athletes.
Ahead of February's Summit, Connected: Health & Fitness shares the fitness and wellness trends taking the industry by storm.
Interactive Strength Inc. has secured a 162-unit Clmbr commitment and signed an exclusive distribution agreement with Planet Fitness SAS.
Under Hillyard's leadership W has leveraged its affiliation with co-founder Jake Paul to quickly disrupt the men's personal care category.
CrossFit founder Greg Glassman is back with MetFix, ready to combat chronic disease with a new affiliate program focused on nutrition.
Research shows emotionally connected members are three times more likely to stay—here's how to create those bonds
Alo Moves is an online library of wellness classes created by the trendy athleisure brand that goes way beyond just HIIT, Pilates and yoga.
Fitness franchising brings to mind images of independent owner-operators and smal businesses, but consolidation is increasingly taking hold.
A new report from TrueCoach reveals helpful tips and insights for personal trainers looking to level up in 2025.
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