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Wellness

A Massive Wellness Real Estate Project Is Coming to Miami’s Biscayne Bay

Developer Continuum Company is turning 1.5 acres of submerged Biscayne Bay land into a blue-space wellness concept.

Courtney Rehfeldt • Mar 02 2026
Fitness

Alo Partners With Female-Owned Fitness Studios for Women’s Day Activation

To celebrate International Women’s Day, Alo is hosting classes at over 100 female-owned fitness studios across nine different countries.

Ani Freedman • Mar 02 2026
Moonbrew Sleep + Fiber
partnership

MoonBrew’s Melatonin-Free Sleep Drink Now Comes With a Gut Health Boost

The superfood-powered supplements company adds prebiotic fiber to its mix of sleep-supporting magnesium, L-theanine and more.

Danielle Directo-Meston • Mar 02 2026
male panelists speak at the Connected: Health and Fitness Summit
member exclusive

The Fitness Industry’s Data Opportunity Is Massive. But What Comes Next?

Leaders from 24 Hour Fitness, David Lloyd, Google and Garmin gathered to discuss how operators and tech companies are working to make sense of data for fitness consumers.

Courtney Rehfeldt • Mar 02 2026
Finance

Marine Nutrition Startup Raises $13M for Functional Seaweed Drinks

Aqua Theon has landed funding for its OoMee drink line as investors dive into marine nutrition as an emerging wellness category.

Courtney Rehfeldt • Mar 02 2026
Undefeated speaker
partnership

A Franchisee Ethos Built for the Long Game

How Tony Hartl turned endurance, ownership, and patience into one of Crunch’s most durable franchise groups

Athletech Studios • Mar 02 2026
longevity room inside a UFC Gym
member exclusive

ATN Week in Review: Gyms Are Riding the GLP-1 Wave

After years of “gym as a clinic” hype, operators like UFC Gym and Planet Fitness are finally making moves to offer their members access to GLP-1s.

Josh Liberatore • Feb 27 2026
Fitness

UBX Pilots Traditional Gym Model Inside a Boutique Fitness Studio

Boxing and strength franchise UBX is launching a hybrid boutique fitness and big-box gym add-on for members and franchisees.

Courtney Rehfeldt • Feb 27 2026
Logan Aldridge in a Hyrox race
Fitness

Peloton, Hyrox Deepen Content Partnership Ahead of NYC Race

Peloton is launching its first-ever Hyrox Training Program, a comprehensive 12-week plan designed to prepare members for the competition.

Elizabeth Ostertag • Feb 27 2026
phone shows an Xponential Fitness logo
Finance

Xponential Fitness Agrees To Pay Nearly $40M in Settlements, Shares Plunge

Xponential Fitness agreed to a proposed $17 million FTC payment and finalized a $22.75 million franchisee settlement as its shares plunged.

Courtney Rehfeldt • Feb 27 2026
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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