The key to reaching men in midlife isn't biohacking and age-defying longevity protocols; it's meeting men where there at in they're lives, argues Greg Scheinman.
As recovery and longevity move to the center of the fitness and wellness experience, sound therapy is emerging as a scalable tool for nervous-system regulation.…
Back in the spotlight thanks to her "get 'em banned" moment, former Peloton instructor Kendall Toole shares her go-to leggings, recovery tools & more.
A new survey reveals which supplements, medicines and lifestyle interventions doctors personally use — from vitamin D to routines costing over $1,000 per month.
UFC GYM and NexGen MD Scientific are launching in-club longevity clinics, giving members access to GLP-1s and peptides.
Canada Basketball is entering into a multiyear partnership with GoodLife Fitness that includes complimentary gym memberships stage joint activations.
Seveno Capital’s latest deal values PointFit at $10 million, backing a CES-winning startup developing a sweat-reading wearable.
Crunch Fitness boosted its leasing activity nearly 50% year-over-year and added 91 locations in 2025, according to CoStar data.
Connected fitness brand Tonal has named L Catterton's Todd Bartee as its new CEO, succeeding Darren MacDonald who served for 17 months.
As the labor market modernizes, CoverMe replaces fragmentation with connected, real-time workforce management. The industry’s biggest operational risk isn’t member churn — it’s workforce instability.…
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