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exterior shot of an Orangetheory Fitness studio in Boca Raton, Florida
Fitness

Orangetheory, Anytime Fitness Unveil Parent Company, Name New CEO

Former Topgolf CEO Tom Leverton will lead Purpose Brands, a holding company comprising Orangetheory Fitness, Anytime Fitness and more.

Josh Liberatore • Nov 21 2024
The Ladder strength training app
Finance

Ladder Levels Up with Major Investments

Ladder, the top-rated strength training app, has secured two major investments to fuel its growth and push into corporate wellness and more.

Courtney Rehfeldt • Nov 21 2024
woman counseling man on weight loss
partnership

How Xponential’s Leadership is Fueling Lindora’s Growth in the Health Sector

In January, boutique fitness and wellness franchisor Xponential Fitness expanded its wellness offerings by acquiring Lindora.

Athletech Studios • Nov 21 2024
David Beckham's IM8
Wellness

David Beckham’s IM8 Launches

David Beckham's IM8, co-launched with Prenetics, has hit the market with two products, one of which supports longevity.

Courtney Rehfeldt • Nov 20 2024
a man working out at Basic-Fit
Fitness

Basic-Fit’s First Franchise Locations Expect to Open in 2025

One of Europe's leading HVLP operators, Basic-Fit, says its 2025 franchising plans will fuel it to expand to new countries.

Courtney Rehfeldt • Nov 20 2024
woman laying down in bed
Wellness

Welltory Adds Sleep Analysis Feature for Apple Watch Users

Welltory's new science-backed sleep analysis feature is initially available for Apple Watch users, with plans to expand access soon.

Courtney Rehfeldt • Nov 20 2024
headshot of Club Pilates president Tianna Strateman
Fitness Business

CEO Corner: Tianna Strateman on the Rise of Club Pilates 

A longtime Pilates practitioner and instructor, Tianna Strateman joined Club Pilates in 2018, helping the brand grow to over 1,000 studios.

Josh Liberatore • Nov 20 2024
an image of Soaak Technologies sound therapy app
Wellness

Corporate Wellness Leader Elevates Sound Frequency Therapy

Sound therapy could become the next corporate wellness offering following a partnership between Zeamo and Soaak Technologies.

Courtney Rehfeldt • Nov 20 2024
an image of a recovery suite
Wellness

A New Era in Hospitality: On-Demand Wellness Spaces

On-Demand Wellness Spaces offer private and clean dedicated suites for travelers, launched by Fitness Design Group and RealTime Reservations.

Courtney Rehfeldt • Nov 20 2024
Woman wearing hoodie on pier
Reviews

The Best Loungewear Brands

With winter fast approaching, these apparel brands will keep you warm, rested and primed for winter workouts

Elizabeth Ostertag • Nov 20 2024
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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