Front Pack Launches as Social Media Platform for Athletes
Connecting athletes with other like-minded endurance enthusiasts and coaches for inspiration and networking has been missing — until now Social […]
CEO Corner: Markus Falk on the Rise of Lifesum
Under Falk’s watch, Lifesum has grown its user base to over 65 million, helping scores of people across the globe […]
Infinity, Beyond Fitness Offers Franchising, Adds Second Location
The Florida-born holistic fitness and wellness center has a seasoned team of investors on board, including the former CEO of […]
Product of the Week: Humane Space App
All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail […]
Burn Boot Camp Launches ‘Confidence Campaign’ to Boost Membership
New members can join in on the brand’s four-week challenge, emphasizing self-confidence and community A workout isn’t just about finishing […]
Kabata Sets Price for AI-Powered Dumbbells, Plans To Ship This Year
Capitalizing on the twin trends of AI in fitness and the rise of strength training, Kabata is looking to reinvent […]
Xponential Fitness Lands $25M in New Term Loans
The franchisor behind Club Pilates, Pure Barre and more admitted last month that it’s facing some short-term disruptions following an […]
Fitness On Demand Partners with BodyBase to Expand Reformer Fitness Offerings
Fitness On Demand’s latest collaboration adds reformer Pilates and more to its digital content, offering expanded workout options across various […]
ISSA Offers Job Guarantee for Wellness Coach Graduates
New initiative offers tuition refunds to eligible graduates who are unable to secure employment within six months It’s not news […]
Lululemon Leans into Member Perks
From athleisure to HVLP operators, brands are partnering with wellness-adjacent companies to elevate their membership offerings From experiential events to […]
