Hear how top fitness brands grow through partnerships.
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Stanley 1913 has unveiled the next chapter in its partnership with Leo Messi and the Messi brand: the Striker Blue collection.
Conquer Padel awards its first U.S. franchise to former Planet Fitness operators, who plan to open 50 clubs.
Ladder has partnered with Diplo’s Run Club to launch a nationwide strength training tour featuring a mobile gym and carnival-style challenge.
Hydrow is embracing the bite-sized fitness trend with Snack Rows: short, efficient workouts designed for busy schedules.
Planet Fitness offers a case study on navigating tough economic times, which the fitness industry as a whole has done well in recent years.
Ritual's clinically studied supplements have arrived at Ulta, signaling evolving consumer expectations around wellness.
ClassPass has partnered with 30 Minute Hit to offer women-only boxing workouts at 60+ locations across the U.S. and Canada.
EoS Fitness gets renewed backing from Performance Equity Management following its acquisition by TSG Consumer Partners
Sweat440 is resuming national franchise growth, with 62 new HIIT studios in development across major U.S. markets.
Precor names Canali System as its exclusive distributor in Italy, expanding access to its premium fitness equipment.
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