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Fibo 2025 conference
Fitness

FIBO 2025 Shows the Massive Potential of Europe’s Fitness Market

FIBO 2025 wrapped up in Germany this past weekend and one thing was clear: the fitness industry is growing in Europe – and across the world.

Josh Liberatore • Apr 14 2025
Person eating at laptop
Nutrition

Researchers Unveil ‘Data-Sparse’ Model for Personalized Nutrition

A new study may reshape the way fitness professionals approach nutrition guidance for clients managing blood sugar and metabolic conditions.

Joy Keller • Apr 14 2025
a cold bath in a cold landscape
Wellness

New Study Links Cold Exposure to Cellular Anti-Aging Benefits

A new study links cold exposure to improved cellular function and longevity, while the cold plunge market heats up.

Courtney Rehfeldt • Apr 14 2025
The Miami landscape from above.
Fitness

ISI Elite Training Named Official Partner for Hyrox Miami 2025

Boutique training brand ISI Elite Training is an official partner for Hyrox Miami 2025, providing race prep across its facilities.

Courtney Rehfeldt • Apr 14 2025
A man pushing a sled on indoor turf.
Longevity

Older Adults Feel Less Sore After Exercise, Study Finds

New research reveals adults 35+ experience less muscle soreness from exercise faster than younger individuals.

Courtney Rehfeldt • Apr 14 2025
A young woman drinking a beer in a glass.
Finance

Non-Alcoholic Beer Market To Hit $35B by 2032

The non-alcoholic beer market is projected to hit $35 billion by 2032, fueled by Gen Z, sober-curious trends, and rising demand for wellness.

Courtney Rehfeldt • Apr 14 2025
women pose with Hormbles Chormbles protein bars
Nutrition

RXBar Co-Founder Launches Hormbles Chormbles as High-Protein Candy Brand

Jared Smith, the co-founder of RXBar, is looking to tap into the red-hot market for high-protein snacks with Hormbles Chormbles.

Elizabeth Ostertag • Apr 14 2025
sami spalter and shira barlow
Nutrition

Form Expands into Nutrition with Transform from Within, Led by Sami Spalter’s Dietitian Shira Barlow

Form launched its first-ever nutrition-based program, Transform from Within, with dietitian Shira Barlow, MS, RD.

Elizabeth Ostertag • Apr 14 2025
Finance

NYSE Flags Beachbody for Non-Compliance Amid Turnaround

Beachbody has received a non-compliance notice from the NYSE as the fitness and nutrition company navigates a pivotal transition year.

Courtney Rehfeldt • Apr 14 2025
WellnessSpace Brands recovery chair
partnership

Crafting Strategic Wellness Spaces Beyond the Workout

Gyms are now designing recovery spaces as intentionally as they do training areas in this new age of wellness and fitness.

Athletech Studios • Apr 12 2025
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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