Algorithm changes fast. Staying ahead takes the right insight.
Join Meta an ATN Pro member call breaking down what's trending in fitness & wellness.
Now in its third year, Runningman is quickly becoming a can't-miss event on the experiential wellness calendar.
WITT and the Wellness Tourism Association launch the Core Wellness Standards for hotels, setting criteria to give travelers confidence.
Disruption comes from blind spots, not rivals. The real threat to your business is the one you don’t see, writes ATN's Edward Hertzman.
SWTHZ version 2.0 attracts clients and franchisees alike with expanded modalities in comfortable, easy-to-operate studios
The findings raise questions about whether wearables can reliably measure mental states, even as sleep tracking offered a modest bright spot.
Studio Pilates is launching in Germany amid global expansion plans with upcoming studios across the U.S., Europe, Australia and New Zealand.
Athletech News rounded up the best protein products, from ready-to-drinks and powders to snacks and advanced shake tech.
Strong New York is returning to NYC this fall, staging its ninth annual event that blends workouts, wellness experiences and community.
SHA partners with Whoop to add real-time health tracking to one of its programs, while expanding into personalized peptide therapies.
Superpower launches a groundbreaking $199 annual membership with biomarker testing and concierge healthcare access.
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