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Wellness

Talkspace, Tia Health Bring Mental Health to Women’s Primary Care

Talkspace has partnered with Tia Health to integrate therapy and psychiatric care into women’s primary care.

Courtney Rehfeldt • Jul 22 2025
Finance

Generous Brands Acquires Kombucha Leader Health-Ade in Reported $500M Deal

Generous Brands has acquired kombucha maker Health-Ade, adding the gut-health leader to its nearly $1B beverage portfolio.

Courtney Rehfeldt • Jul 22 2025
Wellness

Hot Tubs Beat Saunas for Circulation & Immune Health, Study Finds

New research from the University of Oregon finds hot tubs outperform saunas in boosting circulation and immune response.

Courtney Rehfeldt • Jul 22 2025
indoor sauna by Kohler
Wellness

Kohler Expands Into Home Saunas, Deepening Wellness Push

Kohler launches premium indoor and outdoor saunas, expanding its at-home wellness offerings to include heat therapy.

Courtney Rehfeldt • Jul 22 2025
Echelon strength pro
Finance

Echelon Acquires Fortë As It Grows B2B & Enterprise Fitness Arm

Echelon has acquired Fortë to expand into SaaS and deepen its B2B fitness ties to scale AI-powered, personalized content.

Courtney Rehfeldt • Jul 22 2025
five people speak at the ATN Innovation Summit
Fitness

Is the Fitness Industry Seizing Its GLP-1 Opportunity?

At the ATN Summit, fitness leaders weighed how gyms can stay relevant in the GLP-1 era by focusing on accountability and long-term health.

Courtney Rehfeldt • Jul 22 2025
Stanley 1913 Leo Messi collab
Wellness

Stanley 1913 & Messi Brands Launch Striker Blue Collection

Stanley 1913 has unveiled the next chapter in its partnership with Leo Messi and the Messi brand: the Striker Blue collection.

Elizabeth Ostertag • Jul 22 2025
Alex and Greg Baker with the Conquer Padel team at their Tempe, AZ offices.
Fitness

Planet Fitness Veterans to Launch First Conquer Padel Franchise in US, Plan 50 Clubs

Conquer Padel awards its first U.S. franchise to former Planet Fitness operators, who plan to open 50 clubs.

Courtney Rehfeldt • Jul 22 2025
Fitness

Ladder Partners With Diplo’s Run Club for Strength Training Tour

Ladder has partnered with Diplo’s Run Club to launch a nationwide strength training tour featuring a mobile gym and carnival-style challenge.

Courtney Rehfeldt • Jul 22 2025
Two Hyrdow rowers in a living room
Fitness

Hydrow Taps Into ‘Snack-Sized’ Workouts for the Time-Strapped Consumer

Hydrow is embracing the bite-sized fitness trend with Snack Rows: short, efficient workouts designed for busy schedules.

Courtney Rehfeldt • Jul 21 2025
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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