Kohler Expands Into Home Saunas, Deepening Wellness Push

Kohler’s new sauna collection marks its latest move in wellness, joining steam, ice and hydrotherapy offerings

Kohler is entering the home sauna market as it continues to expand its wellness portfolio beyond bath and kitchen products.

The expansion builds on Kohler’s recent entries into contrast therapy, including its collaboration with Remedy Place on a co-branded ice bath and the Kohler Anthem+ digital shower system, which includes an ice shower mode. The Wisconsin-based company also offers the Invigoration Series Steam and a range of hydrotherapy and aromatherapy options.

Available in small, medium and large sizes to accommodate both individual and shared sauna experiences, the new Kohler Saunas feature a wood finish, a freestanding heater with dual thermostats and a touchscreen to control time, temperature and lighting. Outdoor models are also offered, featuring a triple-insulated waterproof ceiling and dual-pane glass.

“The thoughtful design of Kohler Saunas create beautiful and therapeutic environments that invigorate the senses and promote deep relaxation, recovery, and rejuvenation,” Kohler Wellness general manager Katie Stevens said. “Our new sauna category makes it easy for customers to find and purchase the right sauna, from a trusted brand, to seamlessly integrate into their lifestyle and the architecture of their home, inside or out.”

Customers can sign up now for updates, with shipments expected to begin this fall. White-glove installation service will be available.

The move comes as the at-home recovery and contrast therapy space remains a fast-growing category.

Cryotherapy system maker CryoBuilt recently a minority stake in Chillybox, a residential cold therapy startup, securing exclusive U.S. distribution rights and global capabilities. The deal will bring cryo chambers from commercial gyms and wellness centers into everyday homes, as consumers shift toward accessible, in-home recovery solutions.