Opening shot of RiminiWellness

RiminiWellness 2025: A Living, Breathing Wellness Carnival

RiminiWellness 2025 launched its 19th edition in full force today, transforming Rimini into a sprawling wellness celebration.

hands of a man and woman grab a David protein bar

David Raises $75M for High-Protein Bars, Eyes Retail Expansion

Co-founded by RXBar's Peter Rahal, David bars pack 28 grams of protein for only 150 calories, a ratio that's higher than most brands.

woman lies inside of an Ammortal Chamber

Inside Ammortal, a New Wellness Machine That’s Used by NFL Athletes, Luxury Hotel Guests

The futuristic Ammortal Chamber combines wellness modalities like red light, molecular hydrogen and more into one experience.

The Studio MDR's Lisa Hirsch-Solomon

CEO Corner: Lisa Hirsch-Solomon on The Studio (MDR), Growth of Lagree

Lagree chain The Studio (MDR) has gained popularity in Los Angeles as demand grows for high-intensity, low-impact workouts.

A line-up of Phorm Energy drinks.

Phorm Energy Debuts With Dana White in Its Corner

Phorm Energy, backed by UFC’s Dana White, launches with four bold flavors, zero sugar, and St. Louis roots just in time for summer.

Saquon for C4 Energy

Saquon Barkley to Lead New C4 Sport Campaign

C4 Sport names NFL running back Saquon Barkley as its newest brand ambassador, tapping into athlete-driven marketing.

Protein Pints founders in a shopping cart outside of a Target store.

High-Protein Ice Cream Brand Hits Major Retailers

Protein Pints, a high-protein ice cream brand founded by two young entrepreneurs, expands to 8,000 stores nationwide.

Ergatta Rowbot promo

Ergatta Launches Rowbot, a Personalized Rowing Companion

Ergatta launches Rowbot, a customizable virtual competitor that adds real-time pacing, motivation and performance tracking.

woman on a Pilates reformer

Mario & Courtney Lopez Join Pilates Addiction Flagship Opening

Pilates Addiction opens its flagship LA studio with a four-day event, celeb guests, and high-intensity classes.

Bottles of Kiehl's products.

Life Time & Kiehl’s Team Up on Luxury Self-Care Experiences

Life Time partners with Kiehl’s to bring premium skincare to NYC clubs, expanding its wellness focus amid new club openings.