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New Report: The Business of Wellness, Recovery & Longevity

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people on reformers inside a Pilates Addiction studio
Fitness

Pilates Addiction Hits 100 Territories Sold Amid Fast Growth

Pilates Addiction is seeing explosive early franchise growth across the U.S. under parent company Sequel Brands.

Courtney Rehfeldt • Oct 06 2025
Finance

Amy Schumer-Backed Midi Health Raises $50M for Women’s Midlife Care

Midi Health raised $50 million in Series C funding led by Advance Venture Partners to scale its virtual platform for women’s midlife health.

Courtney Rehfeldt • Oct 06 2025
MADabolic exerciser
partnership

The Anti-Burnout Formula: Why MADabolic Members Stay Longer

By focusing on consistency, MADabolic has built a formula for loyalty in an increasingly churn-heavy industry

Athletech Studios • Oct 06 2025
woman leg presses with her personal trainer
Fitness

Personal Trainers Say Their Jobs Are Changing Due to the Rise of GLP-1s

NASM's new survey of 500 fitness pros shows GLP-1 drugs like Ozempic are reshaping the industry and the role of personal trainers.

Courtney Rehfeldt • Oct 03 2025
exterior of a Next Health location
Longevity

Next Health Forms Scientific Advisory Council Filled With Well-Known Doctors

Names including Dr. Mark Hyman are joining the Next Health board to carry out the fast-growing brand's "proactive healthcare" mission.

Ani Freedman • Oct 03 2025
Barry's treadmills
Fitness

Barry’s, Celsius Partner for In-Studio Protein Shake

Iconic HIIT brand Barry's and energy drink giant Celsius have created a new post-workout drink, available at select Barry's studios.

Ani Freedman • Oct 03 2025
Tech

Strava Sues Garmin Over Mapping Tech; Spat Turns Ugly on Reddit

Strava has sued Garmin, alleging patent infringement over segments and heatmaps and breach of a cooperation deal.

Courtney Rehfeldt • Oct 03 2025
runners race through the streets of NYC
Fitness

Activewear Brand Ten Thousand To Host 10K Race in NYC—With a Grueling Twist

The Ten Thousand 10K, an unsanctioned race, requires athletes to complete 250 burpees during a 6.2-mile race in Manhattan.

Ani Freedman • Oct 03 2025
Fitness

Peloton Targets Hotels, Residential & Corporate Wellness With New Equipment

Peloton has launched its Pro Series for hotels, residential buildings and more to expand its footprint beyond at-home fitness.

Courtney Rehfeldt • Oct 03 2025
woman eats a sald
Nutrition

4 Trends Fueling The Personalized Nutrition Boom

The personalized nutrition market is set to hit $31B by 2030. Here are four trends are driving growth in preventive health.

Courtney Rehfeldt • Oct 03 2025
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