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Whatever the merits of the controversial test, Trump’s decision to bring it back could mark a turning point for the American fitness industry.
Fitness Ventures is expanding into Portland with three Crunch Fitness acquisitions and a $75 million investment to open 15 new clubs.
Stephen Wright joins Farrynheight as executive director to lead strategy, growth, and client experience in the agency’s next chapter.
Gold’s Gym is blending strength training with recovery, launching luxe new locations and the roll out of Hyrox Performance Centers.
Life Time is launching its most exclusive concept yet: LT High Performance, a $550/month high-performance club opening in Manhattan this fall.
Kim Kardashian’s Skims is joining forces with League One Volleyball (LOVB) as its official loungewear partner.
Vasa Fitness opens its fourth Colorado Springs gym featuring its first cold plunge as the HVLP brand seeks to appeal to Gen Z.
SHA Mexico is adding personalized peptide therapy, reflecting a shift in wellness travel from relaxation to results-driven longevity.
Technogym reported €458.8 million in H1 2025 revenue, up 14.1% year over year, driven by strong retail growth.
In this episode of the “Master Knowledge Series” podcast, Eric Malzone is joined by Dr. Kelly Starrett, an elite mobility coach and author.
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