Wellness ‘Touch Grass’ Travel Poised To Boom, Airbnb Predicts Courtney Rehfeldt December 12, 2025 Share on Facebook Share on Twitter Share via Email credit: Airbnb As burnout lingers, travelers are turning to nature for a mental reset, creating an opening for fitness and wellness brands as demand rises for outdoor… Membership Required This article is for ATN Pro members only. ATN Pro members get: Unlimited access to Athletech News articles Exclusive access to ATN Pro-level reporting Discounts to ATN the Innovation Summit VIP access to community events Exclusive email newsletters Subscribe Now Already a member? Log in Already a member? Log in here Tags: Airbnb ATN Pro Runningman wellness tourism Wellness Trends Zumba