Technogym Heads to Paris for 2024 Olympics
In Paris, athletes will be able to train in Technogym-equipped facilities before and during the Olympic Games.
Technogym has been named the official and exclusive supporter of cardio, strength and functional training equipment for athletes competing in the Paris 2024 Olympic and Paralympic Games, marking the ninth time the company has been chosen to supply equipment for the world’s biggest sporting event.
As an official supporter, Technogym will outfit 29 athletic training centers in Paris for competitors to train before and during the 2024 Olympic Games, with nearly 15,000 Olympic and Paralympic athletes having access to 1,200 pieces of fitness equipment.
It’s the ninth time Technogym has supplied equipment for the Olympics. Most recently, the company served as an official supplier for the Tokyo 2020 Olympic and Paralympic Games.
In Paris, all of Technogym’s smart equipment will be linked within its ecosystem, and the company will provide a professional athletic training team to assist competitors, as well as related services such as gym layout, installation and technical support.
The main training facility has been designated as the Olympic and Paralympic Village in Paris Saint-Denis, with other facilities designed for specific sports disciplines located at competition venues and off-Paris Olympic Villages in Lille, Marseille and Tahiti.
“We are very proud to be Official and Exclusive Supporter of the Paris 2024 Olympic and Paralympic Games,” said Nerio Alessandri, President and Founder of Technogym.
“At Technogym, we work every day to create the most innovative products and digital technologies to support athletes all over the world, improving their performance and reaching their goals,” Alessandri continued. “The partnership with the Olympic Games means a lot to us, not only because of the invaluable feedback we get from the athletes, but above all because the games represent a unique platform for sharing our commitment to spreading the culture of wellness, sport and health with the whole world.”
Tony Estanguet, President of Paris 2024, added that he’s delighted Technogym will support the Paris 2024 Games as an official and exclusive supplier.
“Technogym’s experience and knowledge of the sports ecosystem will be essential to enable athletes around the world to train in the best conditions. This partnership also illustrates our common desire to place the athletes at the heart of the project, relying in particular on the advice of the Athletes’ Commission. Thanks to Technogym for its commitment, and welcome to the adventure!” Estanguet said.
The announcement that Technogym has been named the official and exclusive partner of the 2024 Olympic and Paralympic Games in Paris comes on the heels of the wellness company reporting record revenue in 2022. The company attributed its success to its record investments in digital innovation and AI.
Ride, the wellness brand’s smart exercise bike, recently launched in the U.S., competing with Peloton. In an appreciation post on social media, Jeremy Renner, celebrity and Marvel star, expressed gratitude for the Technogym bike. He shared that he’s been using the smart bike to rehab injuries from his snow plow accident earlier this year.
Technogym will share its strategies and growth opportunities during its upcoming Investor Wellness Day, scheduled for June 19.
