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Alo's new Balanced series, part of its Alo Wellness Club digital offering, focuses on women's health across all ages and stages of life.
A new white paper makes the case that gyms weren't built for women, and the results from one experiment may change how the industry thinks about club design.
ATN caught up with Orangetheory creator and co-founder Ellen Latham, and brand president Lauren Cody, to see what's next for the boutique fitness giant.
Founders from four top boutique fitness brands unpacked what it takes to win in today’s competitive landscape while staying true to brand values during an Xplor Mariana Tek panel.
A new women's-only strength training studio in Brooklyn could be the first of many female-focused gym concepts to come.
Tone It Up, a platform centered around women’s fitness and community, is returning to its roots as original co-founder Karena Dawn returns.
Brands including Saucony and Rabbit had a major presence at the second-annual Every Woman’s Marathon, held in Scottsdale, Arizona.
Lindsay Arnold, founder of The Movement Club and professional dancer, has created a new program tailored to brides.
In a united effort to combat breast cancer, Xponential Fitness partners with the American Cancer Society, launching donation-based classes.
Kynisca Innovation Hub aims to redefine women's sports with female-focused research and training in various areas.
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