How is Longevity Reshaping the Fitness Business?
The trends and business models creating new opportunities across wellness and recovery.
In a crowded fitness landscape where personalization and visual identity carry as much weight as performance, Skelcore has emerged ...
Strength training is surging in popularity, with equipment sales up 181% in a decade. Discover how top fitness brands are adapting to this powerful trend.
Strength and conditioning coach Mike Boyle discusses the rise of "functional training" among athletes and everyday fitness enthusiasts.
REP Fitness prioritizes modular, space-conscious equipment designed to withstand heavy use while enhancing the user experience
The Rimini Expo Centre was packed wall-to-wall with the global fitness industry in motion. The 19th edition of RiminiWellness delivered ...
In this podcast episode, Eric Cressey, a sports performance coach for the Yankees, shares his expertise on training as we age.
Hybrid fitness is the future—learn how gym operators can boost engagement by meeting members where they are: in-club, online, and everywhere in between.
PLAE launches ARMR, a new plate-loaded strength line built with biomechanics-first design and accessibility for athletes of all levels.
Today, with nearly 170 locations across Australia, New Zealand, Singapore, and now the U.S., Fitstop has evolved into a thriving global network.
A new study reveals you may need less sets per session to build muscle and strength—challenging the idea that longer workouts are best.
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