ProForm

A graphic of the iFIT/Ergatta immersive experience.

Race to the Finish: iFIT Integrates Ergatta’s Gamified Content

iFIT and Ergatta are bringing a gamified virtual racing experience to NordicTrack and ProForm equipment for a new way to train and compete.

NordicTrack Commercial 2450 Treadmill from iFIT

iFIT Embraces AI Fitness With New NordicTrack, ProForm Machines

AI Coach integration is central to iFIT's new lineup of 40-plus smart machines across the NordicTrack and ProForm brands.

Freemotion Continues Global Expansion Efforts

Freemotion Fitness, iFIT's commercial branch, continues to build out its executive team, this time adding a key international piece.

How Gyms Can Win Members With the Right Cardio Experience

Gyms that install Freemotion Fitness equipment get an automatic boost from iFIT content, which is already enjoyed by more than 7 million people.

CEO Corner: iFIT’s Kevin Duffy on the ‘World’s Most Effective’ Fitness Platform

A longtime audio industry executive, Kevin Duffy joined health and fitness company iFIT a little over a year ago with some lofty ambitions.

iFIT IPO news

iFIT Announces Upcoming IPO

The iFIT IPO price is slated to range from $18.00 to $21.00 per share, with the company trading on the Nasdaq Global Select Market.

soulcycle bike-peloton alternatives

Peloton Alternative 2021: The Best Equals

These Peloton Alternatives- SoulCycle, Bowflex, NordicTrack, Echelon, Myx and ProForm also make attractive smart bikes that are worth considering.