Applications Are Open: 2026 Power Player Awards
Nominate yourself (or someone who deserves it).
NASM's new survey of 500 fitness pros shows GLP-1 drugs like Ozempic are reshaping the industry and the role of personal trainers.
A new survey shows AI fitness apps can boost motivation but also fuel anxiety and unhealthy habits. Personal trainers tend to agree.
Shred launches CoachAI, an adaptive system with real-time workout audio, chat feedback and an upcoming platform for coaches.
Kristin McGee joins Tonal as guest coach, expanding into strength training following the Tonal 2 launch and AI-powered Daily Lift workout.
24 Hour Fitness has partnered with the International Sports Sciences Association (ISSA) to certify all its GMs as personal trainers.
CR Fitness Holdings will host “Training Day” on Aug. 30, offering 1.6M free personal training sessions across 86 Crunch Fitness gyms.
Nearly half of UK workers are eyeing side hustles, and new Hiscox data shows fitness trainers and instructors leads the way.
Dawson, the CEO of 10X Health, believes individualized, data-backed optimization is no longer optional for fitness professionals.
Tonal has unveiled “Daily Lift,” a new artificial intelligence feature that creates personalized, daily strength training workouts for users.
Hiscox USA's head of professional risks shares how personal trainers can protect themselves in an evolving fitness landscape.
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