National Football League (NFL)
Kane Footwear Sees Explosive Growth as Recovery Shoe Market Booms
Kane Footwear has seen its revenue triple year-over-year since its founding in 2021 as demand grows for recovery shoes.
Adam Thielen, Ryan Englebert Elevate Sports Training With ETS Performance
Thielen is among several NFL players to link up with ETS Performance, which trains youth, college and pro athletes for sports and also life.
Springbok Analytics Adds Dr. Andy Galpin as It Scales 3D Muscle-Scanning Tech
Springbok, which uses AI to create 3D visualizations of MRI scans, already has partnerships with the NBA and the NFL's Houston Texans.
Kirk Cousins Is Latest NFL Player To Invest in Youth Fitness
Atlanta Falcons QB Kirk Cousins has partnered with ETS Performance, a youth sports and fitness brand, to launch two facilities in Michigan.
OOFOS, the Original Recovery Footwear Brand, Spotlights Women in Sports
With patented tech that absorbs impact and enhances mobility, OOFOS is trusted by some of the world's best athletes, including female sports stars.
White House Teams With NFL, NBA & More To Promote Youth Wellness
All major U.S. professional sports leagues will come together to support youth fitness and wellness, the White House announced.
Tom Brady’s TB12, Nobull Merge To Form Nutrition & Apparel Giant
The NFL legend joins Mike Repole, who bought Nobull last summer and has a history of partnering with Hall of Fame athletes.
Xponential Fitness, Los Angeles Rams Team Up for Workout Series
In addition to a workout series featuring Rams cheerleaders and game-day activations, the two sides will partner across the LA community.
Nobull Eyes IPO After Major Investment From Bodyarmor’s Mike Repole
Repole has a history of successful exits, including the $5.6 billion sale of Bodyarmor to Coca-Cola in 2021 and the […]
CEO Corner: How Legends Founder Scott Hochstadt Turned an Apparel Brand Into a Lifestyle
Hochstadt has partnered with celebrities like Quavo, Baker Mayfield and more to grow the Legends brand into more than just an apparel line.