Recovery tech brand Hyperice has unveiled the Normatec Premier as a fully wireless, advanced compression device with a long battery life.
Hyperice's Normatec Elite boots are small enough to fit in a tote bag but expand to the size of standard compression boots.
Wellness brand Hyperice already sued rival Therabody and is now filing litigation against many other companies over its massage gun tech.
Wellness brand Hyperice alleges several products made by its rival Therabody infringe on Hyperice’s patented percussion massage technology.
Hyperice Normatec and Hyperevolt recovery products will be offered at Pause studios nationwide as part of the tie-up.
Hyperice is rolling out dedicated wellness zones in gyms and other fitness facilities through a strategic partnership with Escape Fitness.
Consumers can now pay for Hyperice products with HSA/FSA funds using Sika Health’s integrated payment technology.
Hyperice will feature its recovery tech products at pickleball tournaments to help ward off the aches and pains of the popular net spot.
Hyperice has received a $100 million-plus strategic growth capital facility investment from Atlas Credit Partners, the company announced.
Hyperice CEO Jim Huether has been the driving force behind much of the recovery technology company's growth since he took over in 2015.
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